How to sell on Facebook

In recent years, social networks have grown as the foam and even more remarkable is the case of Facebook, which currently has more than 1, 200 million active users. In addition to the contact between people, there are many other functions and possibilities that this social network allows and among them we find the option of creating a store on Facebook . This is what is currently known as the f-commerce and it consists only of using this well-known social network as a sales channel. Therefore, we want to offer you some tips on how to sell on Facebook so you can get started and get started in the sale of products and services.

Steps to follow:

one

First of all, it should be noted that selling on Facebook does not only mean having a catalog on this social network and making the purchase-sale in an online store or directly in the physical store, but creating a store on Facebook. And it is already possible to do so and make your products available to registered users.

two

Before getting down to work with your store on Facebook, you must create a business plan and a marketing strategy as if opening any other store. After defining the pros and cons and ensuring the viability of selling products through the social network, you must draw the lines to follow. Likewise, you must mark the objectives you want to achieve and ensure that they are quantifiable and then check if they have been achieved.

3

Then, it will be necessary to use some of the existing applications or apps for the creation of businesses on Facebook . If you have the knowledge and resources to do it, you can do it yourself; although in many occasions it is advisable to have the assistance of professionals in the sector, which will facilitate the task of selling on Facebook.

4

It is also important to know that you must have the necessary resources so that customers can pay for the products or services acquired through the f-commerce . Make sure that the payment or transaction method is safe for both parties and easy for any buyer.

5

Once you have your application or page to sell on Facebook, you will need to do promotion and dissemination of this sales channel . In addition to this social network, you can communicate through other means such as your website, the physical store if you have it, sending newsletters to customers and potential buyers, etc.